Before dotcom came into being, people had stores, remember those. We refer to them as brick and mortar now, like it was an ancient custom to have a person walk into a physical building and make a purchase. While this statement is a bit humorous, it is also reality. Without the ability to establish personal connections with customers, online store owners have had to find new ways to stay ahead of the competition. By tracking buyer behavior you can now establish these connections with analytic applications, to then personalize marketing and other outreach. To know what they want, where to deliver, and still stay up to date with accounting, shipping, online marketplaces and the myriad of other business processes can be overwhelming though when apps are not connected.
These processes can be tedious and filled with human error if done manually in different platforms, but the world has improved. In the digital space, store owners using Shopify can customize the client experience, while eliminating the duplication of information across many systems manually, through Shopify integration(s).
The advantages of integrating your e-commerce platform with financial applications, marketing tools, and others are too numerous to count. It all depends on what you want to do, how you can stay on top of your business needs, remain consistent and be proactive, while eliminating hiccups.
Introduction
Have you ever found yourself repeating the same task across several platforms to make sure all your business systems are in sync? Or struggle to keep up with ways to reach out to your online customer base, and how to measure that engagement. Maybe your accounting software is not reconciling with your inventory management tools and orders are coming through for products that are not in stock. When you run an online store all of these departments are not only inter-related, they are crucial to your success to be connected.
When looking at the many third party applications that online store owners use, Shopify developed broad Category lists of integrations that include: Sourcing and Selling Products, Store Design, Merchandising, Marketing, Conversions, Fulfillment, Shipping and Delivery, Customer Services, and Store Management. There are hundreds of integrations under these categories, which is why it was simplified even more for Shopify users through their Collections feature on the app store. Collections are suggested bundles of apps that are related to certain business processes, like checkout and accounting. These two separate but related processes are searchable through Collections, with the most popular applications for each separate process or platform, presented together.
While this seems complex, it is really a very simple solution. Unfortunately not all online business owners have the technical aptitude to install these integrations, even when they purchase them. This is where a good managed services partner can become your best friend. If you need help integrating any type of application or automation process on your Shopify site, we have the team to help you.
Helix Solutions is a global, certified group of e-commerce specialists that will dot the “i’s” and cross the “t’s” to ensure your Shopify store is productive and profitable. Letting you interact with your customers, focus on new product design, or just relax.
Why do you need integrations with your Shopify store?
Before we jump straight into the various Shopify integrations out there to improve your store, let’s clarify some points around integration and what it actually means. Integrations enable you to tie all (or most) of your different tools and software platforms together, with Shopify. Applications or solutions that hold critical data can share that between one another to improve the efficiency and functionality of your entire ecom environment.
Imagine this scenario – Your Shopify store is doing well, but you cannot keep up with the inventory because your orders on the site are not connected to your inventory management tool or your accounting software. AHHHH! Customers are buying and you are not able to keep up.
To stay on top of your game, you need integrated applications to automate the process and enable you to run the store successfully and make customers happy.
Not a Magic bullet
As mentioned, integrations are there to simplify and enhance your e-commerce store as it grows. The primary reason for allowing integrations with Shopify is because this automation cannot be built or designed on the platform, by a developer. So by levering these connectors, there is synchronization and effortless sharing of data without adding the extra burden of manually moving information. These applications are not a magic bullet, but you will not be able to grow without adding some of these to your ecom stack.
There are several Shopify integrations on the market, each one having a specific function designed to meet your store’s unique needs. For example, if you are looking to drive traffic to your website or integrate an email marketing platform to drive business, there are several options. To improve the invoicing or accounting workflows there are integrations into software like Quickbooks. Looking to become part of an E-comm marketplace like Amazon or Etsy, those integrations are also available.
Remember, while some integrations perform a single-function, others have several purposes. A dropshipping application is a great example of an integration that can serve multiple functions and workflows.
Who needs Shopify Integrations?
Anyone growing an online business needs integrations, no matter the platform. Shopify, while easy to use, does not allow in-house developers or third parties to create these integrations though due to the closed backend code. Integrations are a must for your store regardless of the size or what you sell. They can enable you to analyze, advertise, sell and boost your online presence; or enhance the functionality of your store, by making you more productive. The Shopify Square Integration, for example, makes payments swift, easy, and convenient, which for many customers, is a reason to buy from you again.
Why pros use Shopify integration?
Gain better control of your business processes.
Manage orders, supplies, payments, inventories, accounting, and more in one organized manner.
All from your Shopify dashboard
It enhances the overall functionality.
We did say that Shopify has resources and supports any store from scratch to success, but with Shopify integrations, your e-commerce store is enhanced and easier to work with. It also enables the customers to know where each feature makes your store efficient. For example, visitors to your site know where to find simple information like inventory, shipping, delivery status, and placing an order.
It reduces operation and communication costs.
Although customers love to interact one-on-one with the store owner, it also pays to have a welcome integration system to make customers feel at home on your page. Additionally, this cost reduction will enable you to focus on other areas like sales, conversion, retention, and more.
Increases productivity by reducing repeated task
The tiring aspect of running an online store is repeating a task over and over again. However, with integrations, redundancies are completely eliminated as manual data entering is no more. So with integrations, you manage your time efficiently and do more to improve your store.
Improve the accounting and financial aspects of your store
Tracking the money in any business, whether online or in-store is a handful, but now you can do so effectively with integration. Shopify Quickbooks integration allows you to manage your books, monitor inventory, finances, order, and delivery. Additionally, you get weekly, monthly, or quarterly financial reports, improve transparency and organization.
Provide better customer care service
Regardless of the Shopify integrations added to your store, if your customers are not happy, you must change it to satisfy them.
Well, unless you boost customer relationships, your dream for a flourishing profitable company will not happen.
To solve this problem, get integrations to boost customer satisfaction, making them feel more involved in your brand.
With this knowledge, how many Shopify integrations do you think are needed to improve your Shopify store?
How many Shopify integrations does your store need?
Well, anything from one to a gazillion (just kidding), but the truth is you can integrate as many apps as possible to improve your store. However, the experts think between 1 and 5, With millions of stores online, a great design is the beginning of capturing the next visitor on your page. So store owners would want to ramp up their store design. With design out of the way, your next plan is to draw up effective marketing strategies, including ways to enhance the customer’s experience on your page. The next would be delivery, shipping, and security. When all is done and dusted, you think finances.
You cannot talk Shopify without thinking about drop shipping. So, that covers 5 or more to improve your store. Whether one or multiple integrations, there is the need to always add a reliable integration to broaden up the resources already provided by Shopify.
So, the number of integrations depends on what you want for your store. With this knowledge in hand, it is safe to say Shopify integrations will take your business to a new level.
SHOPIFY INTEGRATIONS TO IMPROVE YOUR STORE
1. SellerActive – successfully list your business across multiple channels
Shopify is an incredible e-commerce outlet. However, in the online world, you need to expand your reach and optimize your capabilities. This is why SellerActive comes in. SellerActive is a Shopify integration tool that enables sellers to sell their products and services across multiple channels without stress.
And that is not all. With SellerActive, pricing and repricing are automated according to current market values running several online stores or a physical store is tedious, causing you to lose sight of the different sections. SellerActive Shopify integration automatically manages the in-store orders and does a price correction to prevent oversell or disappointing customers.
Why integrate SellerActive?
SellerActive is a powerful marketing tool for Shopify store owners or others. The value of this integration is its ability to automatically manage your product listing across several e-commerce channels while adjusting the prices appropriately.
Additionally, SellerActive integrates with Shopify and other e-commerce stores like Amazon, eBay, Etsy, and more sales channels.
Features
· Create, publish & sync product listing across multiple sales channels
· Import data from successful e-commerce platform easily
· Create exceptional repricing for a competitive listing via an automation algorithm
· Streamline or merger order from several channels
· Never worry about oversell or running low on products
· Price starts from $79 per month
· Free demo available
2. WP Shopify – selling your Shopify storefront on WordPress
With over 660 WordPress accounts going live daily and an estimate of 64 million WordPress accounts, it is only fair to have a link to Shopify to enable users to buy more or sell more.
WordPress + Shopify create better selling and building experiences. This savvy platform is for content creators and entrepreneurs to improve their presence online.
The Shopify WordPress integration provides a flawless shopping experience and reduces cart loss and poor checkout processes. While WordPress is a great platform to advertise your content/product, Shopify provides seamless purchasing and checkouts. This is a win-win if you ask us.
This free plugin is the connecting bridge to syncing both platforms and products to all your clients in the world. Furthermore, Shopify creates better security and guarantees to shoppers.
However, for WordPress users that do not want to completely sync their store to Shopify, there is a simplified option for you.
The Shopify Buy Buttons
These plugins allow you to create a customized standalone storefront on WordPress with just a few clicks. This automatically connects your WP blog or website to Shopify’s secure shopping processes.
To implement this, simply drop the Buy Button in the position you want and choose a product or product and list out their features for the buyers.
Features
· Sell countless products of all kind
· Guarantee quick and effective response at checkout
· Choose from numerous payment gateways
· Track your sales and most sellable items easily
· Multiple currency support and tax option
· Integrate order and shipping without stress
Overall, this is the best if you are reliant on WordPress to make sales. Shopify handles the behind-the-scenes while you make sales effortless.
All these and more go for just $9 per month.
3. Sellbrite – Sell On Multiple Channels Effortlessly
If you are looking for Shopify integration that blends in well with Amazon, eBay, WooCommerce, Etsy, Google, and more, this is it.
Running an online store is hard, but if you want to build the perfect store to reach more customers, you need to sell more. The only way to effectively do more is to have your store linked to multiple e-commerce sites.
However, managing multiple sites is not easy either. You worry about stock, inventory, order/shipping and delivery, product control, and the sort.
With Sellbrite, you can automatically list on several e-commerce platforms, monitor your inventory, control from a single source, and expand your customer reach.
Aside from selling on all major e-commerce platforms, this integration tool is easy to use and truly affordable at 19$ per month as the terrain is.
Features
· It is super easy to use
· The perfect Shopify integration to link to major stores online
· Create and manage product listing and inventory effortlessly
· Enjoy an amazing user-friendly interface for anyone.
· Manage all other stores from your Shopify store
· Inventory is automatically updated when products are added to prevent overselling.
· Organize orders and print shipping labels in one place
Overall, Sellbrite is your best if you want a Shopify (e-commerce) Integration. E-commerce is an online platform with a 30 days free trial period and $19 per month for the paid version.
4. Yotpo – guaranteeing happy customers for more sales
If you are looking to build an effective e-commerce platform on Shopify or any other channel – customers are the backbone of your success. With the Yotpo – Shopify integration, you access the most advanced customer service and product solution to boost sales.
But that is not all. Yotpo is also an incredible marketing platform offering visual marketing, SMS marketing, referral bonus, loyalty, and customer engagement.
So if you have a Shopify store and are looking to engage more customers through effective marketing tactics, loyalty, and referral programs, Yotpo is the best Shopify CRM integration for you.
We love the Yotpo + Shopify integrations for so many reasons. For many, there is an increase in sales, and better buyer experience, and a higher conversion rate.
But that is not all. With Yotpo, you enjoy SEO on your content with related keywords to boost your product presence online and get it noticed by customers that need it.
Features
· Allows your customers to always leave a review on your products and services for others
· Compatible with mobile devices
· The Yotpo app ensures that customers follow up with an email after a review
· Create loyalty and referral programs to appeal to customers to encourage buying
· Create customized questions for your customers to boost sales and communication
While your page enjoys all these benefits, this app is free. Yotpo integration with Shopify ensures that reviews are displayed on your store’s main and product page for the world to see them.
5. Xero – Getting your finances right for your online business
Shopify has built a reputation as the strongest e-commerce platform with countless stores using simplified point of sales services. It’s affordable and numerous resources have given users the amenities to build and grow their businesses successfully.
However, businesses cannot progress without financial management. You have to know where your expenses are coming from and what is profitable. This is why you need a Shopify Quickbooks integration to track all monetary values on your store.
Xero is one of the top accounting solutions for Shopify store owners, its ample resources and features make it perfect for small, medium, and large business owners, especially online stores.
But that is not all. Xero has other simple integrations that blend in with Shopify to handle the bookkeeping. Even better is that you do not have to know anything about accounts or hire one to do the job for you.
While this integration works on all display devices with 100% support for users on its entire plan category. Additionally, if you run your store with a partner or operate multiple stores on different platforms, Xero will take care of the finances without stress.
Although support is excellent, customers must have active bank accounts linked to your Shopify store.
Features
· Multiple currency options available
· A simple and user-friendly layout for everyone
· Excellent support system
· Cloud accounting system to do what you despise
Overall, the Shopify Xero integration is easy to use, affordable at $20 per month for the starter pack. Check other pricing plans for more information.
6. Shogun – customizing your shopify store
Shopify provides excellent resources to enable you to sell, but it has its limits. If you are on Shopify and need that extra touch on your store, Shogun is the app to integrate.
So what exactly does Shogun do?
Shogun is the ultimate app to customize your Shopify store; it allows you to create striking pages in conjunction with Shopify themes. This drag and drop design app is great for personalizing homepages, landing pages, blog pages, storefronts, product pages, or the entire outlook of your store.
Shogun is easy to use, and designs are mobile-friendly with a preview page to see how your store looks afterward. Hey, you do not need any coding knowledge, but if you want them perfect, Helix Solutions is here to help you bring to life your designs.
Features
· Excellent drag and drop image editor
· Fascinating and elegant design template
· Analytical feature measures page performance
· AB testing with split page testing to decide bet optimized design for your store
· Ability to sync products across multiple stores
· Excellent SEO features to enhance page visibility
· Ability to replicate a design feature to ensure consistency
Overall, using the Shopify Shogun integration will boost sales, increase customer engagement and improve brand loyalty.
7. Printful – create print on demand for dropshipping
There is no way we will talk Shopify without discussing drop shipping. They are two peas in a pod. One of the best Shopify dropshipping integration is Printful. This is an app that allows you to print beautiful designs on almost anything and sell it.
Printful is a simple Shopify integration tool that allows you to create designs on mugs, pillows, cups, t-shirts, bags, and more and conveniently sell them on Shopify. This is especially great for merch sellers.
As a dropshipping tool, it saves you the trouble of maintaining a full store, warehouse but allows you to engage a customer with the product without bothering about the behind-the-scenes.
Features
· It is authentic and reliable in customizing simple goods into unique ones
· Seamless integration with Shopify
· Exceptional clipart tool to make designs easy
· Receive order and make deliveries without seeing the process
· Ability to manage your inventory giving you enough time to build your business
8. Google Analytics – track the website and Follow the money
Google Analytics is more than integration. It is a must for everyone doing business online, especially in the e-commerce industry, where data is crucial to your success. There are a couple of analytical tools on the market, but no one compares to Google Analytics.
You might be wondering why you need this integration on your Shopify store.
Without data, e-commerce cannot survive; it thrives on data – buyer’s data. Additionally, even in situations where you can interpret the data, you might get it wrong and suffer dearly for the mistake.
To avoid all this trouble and more, Google Analytics solves the problems. In the right hands, Google will help you attract, convert and sell more on your store.
Features of Shopify Google Analytics Integration
· Know how your customers behave on your page
· Monitor most visited and least visited pages
· Calculate time spent on a page
· Know your customer’s location and diverse targeted SEO content for demographic
· Track your conversion rate, bounce rate, interaction, and exit pages
Overall, Google Analytics might be old, but it is still powerful and a must if you must combat cart abandonment and poor checkouts. With Google Analytics integration with Shopify, you know your traffic direction and boost marketing and sales. Even better, it is absolutely free.
9. ActiveCampaign – marketing integration for your store
Shopify is an exceptional platform for your business. However, without effective marketing tools, you cannot forge ahead. Today email marketing is the best way to convert leads into paying customers. ActiveCampaign is a simple, intuitive, and easy-to-install tool that integrates effortlessly with Shopify to make the ultimate marketing app for your store.
ActiveCampaign is one of the best Shopify CRM integration with email templates and automation to improve your marketing strategy.
Although ActiveCampaign is an email marketing platform for e-commerce, it is expensive for small stores with affordable products. However, if your store deals in high-end luxury goods, this is just the app for you.
Features
· Try the risk-free 14 days trial
· Flexible and powerful;
· Ability to connect and engage your customers better
· Improve shopper’s experience
· Automate welcome and thank you emails to draw in more customers
· Boost customer relationship and sell more
· Convert more customers with the right message
· Add a CTA to the landing page to boost customer retention and conversion
Whether you are trying to maximize your return, engage more customers, improve your marketing strategy, this is one Shopify CRM integration that will help you do these and more.
10. Jet.com – reaching more customers across multiple channels
Jet.com is another e-commerce platform operated by Walmart, its acquisition was signed and sealed in 2016, and it has since grown to be a powerful e-commerce platform for online businesses looking to transform their business and enlarge their customer base.
Just like other major e-commerce players in the industry, Jet allows Shopify owners to list and sell their products and services on their platform. Additionally, this singular integration with Shopify is a complete e-commerce solution for store owners to sync their inventory, update prices, add details and expand their customer reach.
Features
· It is flexible and gives you total control
· Ability to upload bulk products
· Automated shipping process
· Get order acknowledgment regardless of where orders are created
Overall, it is an excellent Shopify integration to boost sales across multiple channels.
11. Privy – Best Marketing and Sales Shopify integration
Regardless of how much sales you make or customers that visit your page, losing one client or having carts abandoned is a bad sign.
Wouldn’t it be nice to have an app that you can integrate into your Shopify store to track, monitor, and even record what visitors do on your page?
While Privy is an exceptional marketing and sales tool, it does this via effective conversion and reengaging disinterested customers who left before checking out.
Privy allows you to grow, convert, retain, recover and monitor page performance from your dashboard. Aside from boosting sales through cart abandonment reduction, Privy enables you to collect customer’s information and send an email message using the appropriate tactics.
Features
· Use the Shopify pop-ups to create amazing email listings to entice and guarantee conversion.
· Ability to customized automated newsletters to help your business relationships directly with the customer
· Send follow-up emails or SMS to engage customers that abandoned their carts or offer them mouth-watering discounts or coupons for the products.
You can choose from three plans: the Privy Convert is free for Shopify stores with less than 100 contacts. There is a 15-day trial period too.
Privy Email to help drive sales using automated emails and newsletter
Privy Text to help you send personalized text messages to customers. This plan goes for $10 a month.
12. Lucky Orange – see why customers and carts abandon your store
Trusted by many Shopify store owners, Lucky Orange helps you understand why customers do not convert, why they abandon the cart or leave your page. Sellers want to know why a customer never returns or abandons a cart.
So if you operate a Shopify store, you might want this Shopify integration now.
The biggest value Lucky Orange gives to merchants is insights into the whys using innovation to help you convert a customer. Lucky Orange and Shopify integration will automatically give you access to some of the features, including heatmaps.
Heatmaps are features that let you know what the customer clicked or searched before leaving the page. Additionally, buyers get access to live chats, session recordings, polls, and analytics are accessible from your Shopify dashboard.
Features
· The recording session means you can watch what the customer did and at which point they exited the pay.
· Monitor their every action on the website
· Allows you to engage your customers better for better conversion
· Lucky Orange is powerful and seamlessly integrates with Shopify
Price starts from $9 with more features to help you convert and improve sales.
If you want one of the best Shopify social media integration, Outfy is the one. This social media app is available for all Shopify users looking to promote their store on social media.
It does not matter if the products are on Facebook, Twitter, Pinterest, Instagram, or others; Outfy is the perfect integration for you. Outfy allows you to post products, images, discounts, and deals across multiple social media platforms effortlessly.
One feature of Outfy we love is the ability to manage social media posts from multiple e-commerce platforms.
With Outfy, you can promote your Shopify store on 15 social media networks from a single source but set posting dates at regular intervals.
Features
· Overall, Outfy takes the advertising jobs out of your hands and increases your reach in the process.
· Has an autopilot feature that allows you to post on every social media page you have
· Ability to design attractive posts using the Outfy templates
· Products are sync immediately to your Outfy dashboard
· Cost-effective, easy to use, and a smart way to maximize your products using social media
14. Katana – Manage Your Stock And Orders Effectively
Katana is one of the best Shopify inventory integration for Shopify users that allows users to manage their stock and manufacturing process for owners that produce their own goods.
For example, if you manage and sell your own material, the Katana integration will enable you to keep tabs on the process.
Katana allows you to not just keep tabs on the quantity and processing of the raw materials. You can oversee the finished products, sales, orders, and delivery. Its dashboard is user-friendly, simple to use, and robust to enable you to optimize your inventory to the best.
Features
· Katana has simplified the inventory process between the supplier, manufacturer, and store.
· Ability to import the sales order from your Shopify store to ensure the report correlates
· Track the progress in real-time
Katana offers two pricing plans to Shopify users. The Essential plan allows you to oversee 1-3 warehouses at $99 per month. However, any additional user to this plan costs an extra $29.
The Pro plan goes for $299 with an additional $39 for every added user.
There is no limit to the number of warehouses and includes plenty of features like lot number and batch tracking.
This Shopify Inventory Integration is mobile compatible, enabling you to follow up the process from your phone.
Conclusion
Shopify is an excellent e-commerce platform, but it does not have everything. Add these versatile integrations to it to enhance the functionality and boost your store’s capability. There is countless integration that syncs well with Shopify.
Whether you want to boost sales, customer retention, conversion, or engagement, there is something for you. So from reading through the article above, what improvements do you think your Shopify needs?
Whether you understand it or not, they are needed, and we have just the team to ensure you get the best from your Shopify integration(s).
For more information, contact Helix Solutions today!
