The Sprucewood Tack Shop

Equestrian Equipment & Apparel Vendor Comes to Helix Solutions for Site Redesign

Since 1987, Sprucewood Tack has grown to become South-Western Ontario’s largest retailer of quality equestrian equipment & apparel.

Sprucewood Tack came to Helix Solutions looking for a fresh website with improved user experience, easy navigation and a secure and convenient way for customers to shop.

Helix Solutions reviewed the specific problems with the previous Swiss Meats site and created a comprehensive strategy to modernize and optimize the site. We started with redesigning the site using the Magento Weltpixel Pearl theme, which immediately made the site mobile-friendly and optimized for user experience.

We also designed category landing pages with beautiful subcategory images, such as the apparel category For The Rider.

Sprucewood Tack also worked with our eCommerce Management & Staff Solution team for transactional & marketing emails, website management and Magento admin panel training.

The SEO & Digital Marketing team stepped in to help with the migration redirects.