Railroad Tools 1

Railroad Tools

Railroad Supply Store Finds The Right Track with WooCommerce store built by Helix Solutions

The eCommerce Experts at Helix Solutions design a unique online store for a unique tool supply business, Railroad Tools and Solutions

Helix Solutions has the amazing opportunity to be able to work with a varying assortment of businesses, which has given them the experience to build WooCommerce eCommerce websites for any kind of business. This came in handy when Cincinnati-based Railroad Tools and Solutions came looking for a brand new eCommerce website alongside some additional marketing services to grow their online tool supply business. 

The eCommerce experts got started by performing a comprehensive competitive analysis and market research for Railroad Tools. This included looking at the industry the eCommerce tool provider belongs to and creating a target market to ensure the new website is optimized for user experience. 

To get the website project kicked off, the expert project managers at Helix Solutions began having the team create a brand new site in WooCommerce based off of the data from the marketing research. The railroad supply store also decided to opt for a graphic design package to update their brand image and digital marketing services to ensure their site was at the forefront of major search engines and marketplaces. The eCommerce experts also provided professional content writing for the website, and Railroad Tools opted to go with Helix Solutions’s proven eCommerce management services. Once the design had been finalized, the team installed speed optimizations and additional features such as a best sellers plugin and a custom form to request a quote.

To wrap up the project, the eCommerce experts provided additional training for the team at Railroad Tools to ensure they could make updates to their catalog and website information if needed. While this is not included with every project, many clients decide to receive the training for their own internal marketing departments.

Are you an expanding tool supply business in need of eCommerce services to help your business grow? Get in touch with Helix Solutions to start your project today.